“Question with us”
Coming out of the “Create with us” project, this simple “About us” page does several things. I talk about the company’s heritage and collaborative efforts. Pretty standard. But importantly, I put the company in the support role and set the scientists – the customer – at the focus. The company supports and serves the customer, so they can bring about change. So many companies try to steal the limelight. Not these folks. And that’s awesome.